Legal

Privacy Policy

Effective Date: August 18, 2026 Last Updated: August 18, 2026

Innate Wellness DFW LLC

Innate Wellness DFW LLC, a Texas limited liability company ("Innate Wellness," "the Company," "we," "us," or "our"), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect through our website innate-dfw.com (the "Site"), how we use and safeguard it, and the choices available to you. By using the Site, you agree to the practices described in this Policy.

1. Scope of This Policy

This Policy applies to information collected through our Site. It does not govern protected health information created or received in the course of the provider-patient relationship, which is separately governed by our Notice of Privacy Practices provided under the Health Insurance Portability and Accountability Act and applicable Texas law, including the Texas Medical Records Privacy Act.

Information you submit through website forms is treated as confidential but does not by itself create a provider-patient relationship or constitute a medical record until you have formally enrolled and completed intake.

Tailored by Innate LLC is a separate legal entity affiliated with us through common ownership. Information collected through the Tailored by Innate website is governed by that entity’s own privacy policy and Notice of Privacy Practices, not by this Policy.

2. Information We Collect

Information you provide directly

Name, email address, telephone number, the service or membership tier you are inquiring about, and any details you include when you complete a contact or inquiry form, request a consultation, or communicate with us.

Health-related information you volunteer

If you choose to describe your health goals, symptoms, or interests in a form or message. You are not required to submit sensitive health information through the Site. Please do not include detailed medical history, diagnoses, medication names, or dosages in a website contact form. That information is collected securely during your clinical intake and is protected as described in our Notice of Privacy Practices rather than under this Policy.

Payment information

Processed through our third-party payment processor. We do not store full payment card numbers on our systems.

Automatically collected information

IP address, browser type, device information, pages visited, and referring URLs, collected through cookies and similar technologies to operate and improve the Site.

Third-party analytics data

Aggregate usage data collected through Google Analytics, subject to that provider’s own privacy policy.

3. How We Use Your Information

Respond to your inquiries and schedule consultations
Provide, maintain, and improve the Site and our services
Communicate with you about appointments, services, and offerings you have requested
Process payments for services
Coordinate referrals to clinical partners at your request or with your consent
Comply with legal obligations and enforce our Terms of Service

We do not sell your personal information. We do not use sensitive health information you submit for advertising purposes. Where consent is required before processing sensitive personal data, we obtain it.

4. Cookies and Tracking Technologies

Our Site uses cookies and similar technologies to function properly and to understand how visitors use the Site. You can set your browser to refuse cookies, though some features of the Site may not function correctly as a result. We do not place third-party advertising or retargeting pixels on pages where you submit health-related information.

We recognize and honor browser-based universal opt-out signals, including the Global Privacy Control, where your browser transmits one.

5. How We Share Information

With service providers who perform functions on our behalf, such as website hosting, scheduling, messaging, payment processing, and our electronic records platform, each bound by written confidentiality obligations
With our clinical staff, contracted clinicians, and any supervising or collaborating physician involved in authorizing and overseeing your care
With laboratories, pharmacies, imaging providers, and other clinical partners involved in your care, at your request or with your consent
When required by law, subpoena, or to protect the rights, safety, or property of Innate Wellness, our patients, or others
In connection with a merger, acquisition, reorganization of our corporate structure, or sale of assets, subject to the protections of this Policy

We do not share your personal data with third parties for their own marketing purposes.

6. Text Messaging and Mobile Communications

WE DO NOT SELL, RENT, OR SHARE MOBILE PHONE NUMBERS OR TEXT MESSAGING CONSENT WITH ANY THIRD PARTY FOR MARKETING OR PROMOTIONAL PURPOSES.

If you provide your mobile number and consent to receive text messages, we may send you appointment confirmations, reminders, scheduling updates, care-related communications, and occasional information about our services.

Consent to receive text messages is not a condition of receiving care or purchasing any service
Message frequency varies based on your activity with us
Message and data rates may apply
Reply STOP at any time to opt out of further messages
Reply HELP for assistance, or contact us using the details below
Carriers are not liable for delayed or undelivered messages

Mobile numbers and text messaging consent are used only to communicate with you. They are never sold, rented, or shared with third parties for marketing purposes. Where we use a messaging platform to deliver these communications, that platform acts on our behalf under a written agreement and is prohibited from using your information for its own purposes.

Text messages that contain protected health information are sent through a secure, HIPAA-compliant platform. Standard SMS is not a secure channel, and we will not send detailed health information by standard text message.

7. Data Security and Breach Notification

We maintain reasonable administrative, technical, and physical safeguards designed to protect the information we collect, including access controls, multi-factor authentication, encryption in transit and at rest where available, and written agreements with the vendors who handle information on our behalf.

No method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.

If a security breach occurs involving your sensitive personal information, we will notify you as required by Texas law and, where the information involved is protected health information, as required by the federal breach notification rule. Notification will be made without unreasonable delay.

8. Your Rights and How to Exercise Them

Subject to applicable law and our recordkeeping obligations, you may:

Confirm whether we are processing your personal data, and request access to it
Request correction of inaccurate personal data
Request deletion of personal data we hold about you
Obtain a copy of your personal data in a portable format
Opt out of the processing of your personal data for targeted advertising, sale, or profiling
Opt out of non-essential communications at any time

How to submit a request

Submit your request by email or telephone using the contact details at the end of this Policy. We will verify your identity before acting on a request. You are not required to create an account to submit a request.

We will respond within forty-five days of receiving your request. If we need additional time, we will notify you within that period and may extend by an additional forty-five days.

If we deny your request

If we decline your request, we will tell you why in writing. You may appeal that decision by replying to our response or contacting us directly within a reasonable period. We will respond to your appeal in writing within sixty days, and if the appeal is denied, we will provide a method for you to contact the Office of the Attorney General of Texas to submit a complaint.

No retaliation

We will not deny services, charge different prices, or provide a different level of service because you exercised any of these rights.

WE DO NOT SELL YOUR PERSONAL DATA. WE DO NOT SELL SENSITIVE PERSONAL DATA. WE DO NOT SELL BIOMETRIC DATA. WE DO NOT USE YOUR PERSONAL DATA FOR TARGETED ADVERTISING.

9. How Long We Keep Your Information

We keep personal information only as long as necessary for the purposes described in this Policy, or as required by law.

Website inquiry and contact form submissions: retained for up to two years, unless you become a patient or ask us to delete them sooner
Analytics data: retained in aggregate form according to the retention settings of our analytics provider
Medical and treatment records: retained as required by Texas law and applicable Board rules, which is generally not less than seven years from the last date of service, and longer for minors
Financial and tax records: retained as required by applicable law

10. Children’s Privacy

Our Site and services are directed to adults. We do not knowingly collect personal information from individuals under 18 without verifiable parental or guardian consent. If you believe a minor has provided us information, contact us and we will delete it.

11. Third-Party Links and Clinical Partners

Our Site may link to third-party websites, including those of our clinical partners and of Tailored by Innate LLC, an affiliated business under common ownership. We are not responsible for the privacy practices of those websites, and we encourage you to review their policies. Referrals to a clinical partner or to an affiliated business are made at your request or with your consent, and information shared is subject to that party’s own privacy practices.

12. Changes to This Policy

We may update this Policy from time to time. The "Last Updated" date reflects the most recent revision. Material changes will be posted on this page.

13. Contact Us

Innate Wellness DFW LLC

17130 Dallas Parkway, Suite 220, Dallas, TX 75248

Email: info@innate-dfw.com Phone: (469) 340-0572

Privacy requests and questions

Rebecca Russ, RN, BSN

Privacy Officer, Innate Wellness DFW LLC